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- calendar_today October 26, 2026
Salem’s Halloween Season Through One Window
As Halloween approaches, the city of Salem transforms into a center of festivities, drawing crowds from near and far. Each day throughout the month, Salem resident Jackie Norton has been sharing a unique perspective on the celebrations from her apartment window.
Capturing Witch City’s Activities
Jackie Norton has been recording daily videos of the lively scenes below her window in Lappin Park — a space that becomes a focal point during Salem Halloween celebrations. The videos feature the iconic Bewitched statue surrounded by visiting crowds, elaborate halloween costumes, and theatrical moments that embody the spirit of Witch City in October.
Growing Popularity on Social Media
The clips are posted to Norton’s Instagram account, @salemwithjax, which has attracted nearly 13,000 followers. Viewers tune in each day not only to keep tabs on the size and excitement of the halloween crowds but also to enjoy glimpses of inventive costumes and the vibrant atmosphere swirling around the statue and park.
A Glimpse Into Lappin Park Festivities
Lappin Park has long been a gathering spot in Salem, especially during the weeks leading up to Halloween. The park’s Bewitched statue, a tribute to the classic television series filmed in part in Salem, provides a popular backdrop for visitors and locals alike. Norton’s daily videos document the costumed visitors and festive scenes that have become tradition in the community.
Connecting Through Halloween Videos
The popularity of Norton's Halloween videos highlights both Salem's standing as a Halloween destination and the interest people have in seeing its celebrations unfold in real time. As more followers join her Instagram account, viewers hope not just to crowd-watch but also to spot themselves or friends in the energetic streams of visitors enjoying the city’s hallmark holiday.
Ongoing Halloween Celebrations
With Salem’s reputation as Witch City, the weeks before Halloween remain a time of heightened activity and festive celebration. Jackie Norton’s window-side perspective continues to offer a daily glimpse into Salem’s role as a hub for Halloween crowds, costumes, and lasting seasonal excitement.
Source: boston.com.
